:root{
  --orange:#E85A24;
  --charcoal:#1F211F;
  --graphite:#2B2E2A;
  --paper:#F6F6F2;
  --line:#D8D8D2;
  --ink:#23261F;
  --ink-2:#5A5D57;
  --mist:#A8AAA4;
  --maxw:1120px;
  --img-hero:url("../assets/hero.jpg");
  --img-main:url("../assets/hero_rally.jpg");
  --img-play:url("../assets/hero2.jpg");
  --img-cont:url("../assets/hero3.jpg");
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{
  font-family:'Montserrat','Apple SD Gothic Neo','Malgun Gothic',sans-serif;
  color:var(--ink);background:var(--paper);
  font-size:16px;line-height:1.7;-webkit-font-smoothing:antialiased;
}
h1,h2,h3,.eyebrow,.flow,.btn,.navlinks a,.lang-toggle{font-family:'Poppins','Apple SD Gothic Neo','Malgun Gothic',sans-serif}
h1,h2,h3{text-wrap:balance;line-height:1.2}
img,svg{max-width:100%}
a{color:inherit;text-decoration:none}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px}
.eyebrow{color:var(--orange);font-weight:600;font-size:12px;letter-spacing:.22em;text-transform:uppercase;display:flex;align-items:center;gap:10px}
.eyebrow::before{content:"";width:14px;height:14px;background:var(--orange);display:inline-block}
body[data-lang="en"] .ko{display:none}
body[data-lang="ko"] .en{display:none}

/* ── header ─────────────────────────── */
header{
  position:sticky;top:0;z-index:50;background:rgba(246,246,242,.94);
  backdrop-filter:blur(8px);border-bottom:1px solid var(--line);
}
.header-in{display:flex;align-items:center;justify-content:space-between;gap:24px;height:78px}
.logo{color:var(--graphite);display:flex;align-items:center}
.logo svg{height:42px;width:auto;display:block}
.navlinks{display:flex;gap:32px}
.navlinks a{color:var(--ink-2);font-size:17.5px;font-weight:600;letter-spacing:.04em}
.navlinks a:hover,.navlinks a:focus-visible{color:var(--ink)}
.hd-right{display:flex;align-items:center;gap:16px}
.lang-toggle{display:flex;border:1px solid var(--line);font-size:13px;font-weight:600;background:#fff}
.lang-toggle button{
  all:unset;cursor:pointer;padding:6px 12px;color:var(--ink-2);
  font-family:inherit;font-size:inherit;font-weight:inherit;letter-spacing:.06em;
}
.lang-toggle button[aria-pressed="true"]{background:var(--orange);color:#fff}
.lang-toggle button:focus-visible{outline:2px solid var(--orange);outline-offset:-2px}
.btn{
  display:inline-block;background:var(--orange);color:#fff;font-weight:600;
  font-size:15px;letter-spacing:.03em;padding:12px 26px;border:0;cursor:pointer;
}
.btn:hover{background:#D14E1D}
.btn:focus-visible{outline:2px solid #fff;outline-offset:2px}
.btn-outline{background:transparent;color:var(--orange);border:1px solid var(--orange);padding:11px 25px}
.btn-outline:hover{background:rgba(232,90,36,.08)}
@media (max-width:760px){.navlinks{display:none}}

/* ── hero ───────────────────────────── */
.hero{position:relative;background:var(--paper);color:var(--ink);overflow:hidden}
.hero-photo{
  position:absolute;inset:0;pointer-events:none;
  background-image:
    linear-gradient(90deg,#F6F6F2 0%,#F6F6F2 24%,rgba(246,246,242,.78) 40%,rgba(246,246,242,.06) 62%),
    linear-gradient(0deg,rgba(246,246,242,.6) 0%,rgba(246,246,242,0) 26%),
    var(--img-main);
  background-size:cover;background-position:center right;
}
.hero-in{position:relative;padding:120px 0 96px;max-width:660px}
.hero-category{
  display:inline-flex;align-items:center;gap:9px;margin-bottom:20px;padding:8px 12px;
  background:rgba(232,90,36,.10);border:1px solid rgba(232,90,36,.28);
  color:var(--ink);font-family:'Poppins','Apple SD Gothic Neo',sans-serif;
  font-size:12px;font-weight:600;letter-spacing:.04em;
}
.hero-category::before{content:"";width:8px;height:8px;background:var(--orange);border-radius:50%;flex:0 0 auto}
.hero h1{font-size:clamp(40px,6vw,66px);font-weight:700;color:var(--orange);letter-spacing:-.02em;margin-bottom:32px}
.hero-id{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:700;font-size:clamp(24px,3.3vw,36px);line-height:1.22;letter-spacing:-.01em;color:var(--ink);max-width:20em;margin-bottom:26px}
.hero-bridge{margin:28px 0 12px;font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:600;font-size:13px;letter-spacing:.06em;color:var(--ink-2);display:flex;align-items:center;gap:12px}
.hero-bridge::before{content:"";width:36px;height:3px;background:var(--orange);flex:none}
.hero .sub{font-size:clamp(17px,2.2vw,20px);color:var(--ink);font-weight:500;max-width:36em}
.hero .btn{margin-top:40px;padding:18px 36px;font-size:16px;letter-spacing:.02em}
.flow{margin-top:72px;display:flex;flex-wrap:wrap;gap:8px 18px;align-items:center;font-weight:600;font-size:13.5px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-2)}
.flow em{font-style:normal;color:var(--orange)}
.flow span.sep{color:var(--line)}
.flow a{color:inherit;border-bottom:1px solid transparent}
.flow a:hover,.flow a:focus-visible{color:var(--orange);border-bottom-color:var(--orange)}
.flow-ko{margin-top:10px;font-size:13px;color:var(--ink-2)}
.loop-label{margin-top:64px;font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:600;font-size:12px;letter-spacing:.18em;text-transform:uppercase;color:var(--ink-2)}
.loopsec{background:var(--charcoal);color:var(--paper);padding:96px 0;border-top:4px solid var(--orange)}
/* 히어로 구조 비교 변형용 */
.hero-solo{font-size:clamp(46px,6.6vw,82px)!important}
.hero h1.declare-h1{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:700;font-size:clamp(32px,4.4vw,53px);line-height:1.14;letter-spacing:-.02em;color:var(--ink);margin-bottom:30px;max-width:12.5em}
.scroll-cue{position:absolute;left:50%;bottom:22px;transform:translateX(-50%);color:var(--ink-2);font-size:24px;line-height:1;padding:6px 14px}
.scroll-cue:hover,.scroll-cue:focus-visible{color:var(--orange)}
.declare-band{background:#FAEFE8;border-top:4px solid var(--orange);padding:130px 0;text-align:center}
.declare-band h2{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:700;font-size:clamp(30px,4.4vw,44px);letter-spacing:-.015em;color:var(--ink);max-width:22em;margin:0 auto}
.declare-band .subline{margin-top:20px;font-size:16px;color:var(--ink-2)}
.belief-sec{background:#FAEFE8;padding:140px 0 180px}
.belief-sec h2{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:700;font-size:clamp(40px,5.3vw,64px);color:var(--orange);letter-spacing:-.02em;line-height:1.05}
.belief-sec .lead2{margin-top:30px;font-size:clamp(17px,2.2vw,20px);color:var(--ink);max-width:36em;font-weight:500;line-height:1.7}
.loopsec .lead{color:#D9DAD4}
.loopcircle{position:relative;width:min(560px,92vw);aspect-ratio:1;margin:24px auto 40px}
.loopcircle .sketch{position:absolute;inset:0;width:100%;height:100%}
.lc-mark{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:17%;height:auto}
.lc-hot{position:absolute;display:block}
.lc-hot:hover,.lc-hot:focus-visible,.lc-hot:active{outline:2px dashed rgba(232,90,36,.65);outline-offset:3px}
.lc-play{left:22%;top:0;width:56%;height:28%}
.lc-record{left:68%;top:33%;width:30%;height:32%}
.lc-share{left:32%;top:64%;width:36%;height:34%}
.lc-continue{left:2%;top:32%;width:34%;height:32%}
.lc-word{position:absolute;transform:translate(-50%,-50%);font-family:'Poppins','Apple SD Gothic Neo',sans-serif;white-space:nowrap;text-align:center}
.lc-word b{display:block;font-weight:600;font-size:clamp(14px,3.2vw,17px);color:var(--paper);text-shadow:0 1px 6px rgba(0,0,0,.6)}
.lc-word:hover b,.lc-word:focus-visible b,.lc-word:active b{color:var(--orange)}
.lw-top{left:50%;top:31.5%}
.lw-right{left:82%;top:67%}
.lw-bottom{left:51%;top:103.5%}
.lw-left{left:16.5%;top:72.5%}
.loop-label2{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:600;font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--mist)}
.loopcards{margin-top:14px;display:grid;grid-template-columns:repeat(4,1fr);gap:10px;max-width:860px}
.loopcards a{background:rgba(255,255,255,.78);border:1px solid var(--line);border-top:3px solid var(--orange);padding:14px 16px;display:grid;gap:4px;align-content:start}
.loopcards a:hover,.loopcards a:focus-visible{border-color:var(--orange)}
.loopcards .n{font-family:'Poppins';font-weight:700;font-size:11px;color:var(--orange);letter-spacing:.12em}
.loopcards b{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:600;font-size:15.5px;color:var(--ink)}
.loopcards .d{font-size:12.5px;color:var(--ink-2);line-height:1.45}
@media (max-width:760px){.loopcards{grid-template-columns:1fr 1fr}}

/* ── journey: Play→Record→Share→Grow 2×2 그리드 ── */
.jo-num{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:700;font-size:12px;letter-spacing:.22em;text-transform:uppercase;color:var(--orange)}
.jgrid{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:var(--line);border:1px solid var(--line)}
.jcell{position:relative;background:#FFFFFF;padding:48px 44px;display:grid;gap:14px;align-content:start}
.jcell h3{font-size:clamp(20px,2.2vw,26px);font-weight:700;color:var(--ink)}
.jcell .jl{font-size:14.5px;color:var(--ink-2);line-height:1.7;max-width:34em}
.jcell-photo{color:var(--paper)}
.jcell-photo .jcell-bg{position:absolute;inset:0;background-size:cover;background-position:center}
#play .jcell-bg{background-image:var(--img-play)}
#grow .jcell-bg{background-image:var(--img-cont)}
.jcell-photo .jcell-shade{position:absolute;inset:0;background:linear-gradient(180deg,rgba(31,33,31,.84) 0%,rgba(31,33,31,.6) 100%)}
.jcell-photo > *{position:relative}
.jcell-photo h3{color:var(--paper)}
.jcell-photo .jl{color:#DADBD5}
.jcell .clipcard,.jcell .sharewrap{max-width:320px;justify-self:start;margin-top:10px}
@media (max-width:820px){.jgrid{grid-template-columns:1fr}}

/* 하이라이트 클립 카드 목업 */
.clipcard{background:#fff;border:1px solid var(--line);max-width:430px;justify-self:center;box-shadow:0 18px 44px rgba(31,33,31,.10)}
.clipcard .thumb{position:relative;aspect-ratio:16/10;background-image:var(--img-hero);background-size:cover;background-position:center}
.clipcard .playbtn{position:absolute;inset:0;margin:auto;width:54px;height:54px;border-radius:50%;background:rgba(246,246,242,.92)}
.clipcard .playbtn::after{content:"";position:absolute;inset:0;margin:auto;width:0;height:0;border-style:solid;border-width:9px 0 9px 15px;border-color:transparent transparent transparent var(--orange);transform:translateX(2px)}
.clipcard .dur{position:absolute;right:10px;bottom:10px;background:rgba(31,33,31,.82);color:#fff;font-family:'Poppins';font-size:11px;font-weight:600;padding:3px 8px}
.clipcard .meta{padding:16px 18px;display:flex;align-items:center;justify-content:space-between;gap:12px}
.clipcard .meta b{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-size:14px;color:var(--ink);font-weight:600}
.clipcard .meta small{font-size:12px;color:var(--ink-2);display:block;margin-top:2px}
.chip{display:inline-block;background:rgba(232,90,36,.1);color:var(--orange);font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:600;font-size:11px;letter-spacing:.05em;padding:4px 10px;white-space:nowrap}

/* 공유(단톡) 목업 */
.sharewrap{display:grid;gap:12px;max-width:430px;justify-self:center;width:100%}
.msg{max-width:88%;padding:11px 14px;font-size:13.5px;line-height:1.5}
.msg.me{justify-self:end;background:var(--orange);color:#fff}
.msg.them{justify-self:start;background:#fff;border:1px solid var(--line);color:var(--ink)}
.msg .mini{display:block;margin-top:9px;aspect-ratio:16/10;background-image:var(--img-hero);background-size:cover;background-position:center;min-width:230px}
.reacts{justify-self:start;display:flex;align-items:center;gap:8px;font-size:13px;background:#fff;border:1px solid var(--line);padding:6px 12px;color:var(--ink-2)}
@media (max-width:760px){.hero-in{padding:84px 0 72px}.hero-photo{background-position:62% center}}

/* ── sections ───────────────────────── */
section{padding:104px 0}
.light{background:var(--paper);color:var(--ink)}
.dark{background:#FFFFFF;color:var(--ink);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.sec-head{max-width:760px;margin-bottom:56px;display:grid;gap:18px}
h2{font-size:clamp(28px,4vw,42px);font-weight:700}
.lead{font-size:17px;color:var(--ink-2);max-width:42em}
.dark .lead{color:var(--ink-2)}

/* for-all-of-us */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--line);border:1px solid var(--line)}
.card{background:#FFFFFF;padding:30px 26px;display:grid;gap:10px;align-content:start}
.card h3{font-size:17px;font-weight:600}
.card p{font-size:14.5px;color:var(--ink-2)}
@media (max-width:820px){.cards{grid-template-columns:1fr}}
.us-note{margin-top:26px;font-family:'Poppins';font-weight:600;font-size:18px;color:var(--ink)}
.belief{
  margin:72px 0 0;background:var(--charcoal);color:var(--paper);
  padding:56px 48px;display:grid;gap:6px;
}
.belief p{font-family:'Poppins';font-weight:600;font-size:clamp(19px,2.6vw,26px);line-height:1.45}
.belief p em{font-style:normal;color:var(--orange)}
.mv{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:rgba(246,246,242,.16);margin-top:64px}
.mv > div{background:var(--charcoal);padding:56px 48px}
.mv .tag{font-family:'Poppins';font-weight:700;font-size:12px;letter-spacing:.26em;color:var(--orange);text-transform:uppercase}
.mv .tag::after{content:"";display:block;width:34px;height:3px;background:var(--orange);margin-top:14px}
.mv p{margin-top:22px;font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:700;font-size:clamp(21px,2.6vw,29px);line-height:1.4;letter-spacing:-.01em;color:var(--paper)}
.mv p em{font-style:normal;color:var(--orange)}
@media (max-width:820px){.mv > div{padding:44px 36px}}
@media (max-width:820px){.mv{grid-template-columns:1fr}}

/* mark / loop */
.mark-layout{display:grid;grid-template-columns:1fr 1fr;gap:80px;align-items:center;margin-bottom:24px}
.mark-big{display:flex;justify-content:center}
.mark-big img{width:min(480px,100%);height:auto;display:block}
@media (max-width:820px){.mark-layout{grid-template-columns:1fr;gap:24px}.mark-big img{width:min(320px,80%)}}
.marklist{display:grid;gap:38px}
.marklist .item{max-width:36em}
.marklist h3{color:var(--orange);font-size:21px;font-weight:700;display:flex;align-items:baseline;gap:14px;flex-wrap:wrap}
.marklist h3 .k2{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-size:14px;font-weight:600;color:var(--ink);letter-spacing:0}
.marklist p{margin-top:6px;font-size:15px;color:var(--ink-2);line-height:1.75}
.loop-sent{margin-top:14px;font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:600;font-size:clamp(19px,2.4vw,26px);line-height:1.55;color:var(--ink);max-width:30em}
.loop-sent a{border-bottom:2px solid rgba(232,90,36,.35)}
.loop-sent a:hover,.loop-sent a:focus-visible{border-bottom-color:var(--orange)}
.loop-sent em{font-style:normal;color:var(--orange)}
@media (max-width:560px){
  .header-in{height:58px;gap:10px}
  .logo svg{height:32px}
  .btn{padding:9px 14px;font-size:12.5px}
  .lang-toggle button{padding:4px 8px;font-size:11px}
}

/* company */
.definition{font-family:'Poppins';font-weight:600;font-size:clamp(21px,3vw,30px);line-height:1.45;max-width:26em}
.definition em{font-style:normal;color:var(--orange)}
.company-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:72px;margin-top:64px;align-items:start}
.company-copy{display:grid;gap:22px;font-size:15.5px;color:var(--ink-2)}
.whatlist{display:grid;gap:12px;margin:2px 0}
.whatlist li{list-style:none;position:relative;padding-left:20px;font-size:15px;color:var(--ink-2)}
.whatlist li::before{content:"";position:absolute;left:0;top:.5em;width:8px;height:8px;background:var(--orange)}
.whatlist b{color:var(--ink);font-weight:600}
.nowline{font-family:'Poppins','Apple SD Gothic Neo',sans-serif;font-weight:600;font-size:15px;color:var(--ink)}
.identity{
  border-left:4px solid var(--orange);background:#FDFDFB;border-top:1px solid var(--line);
  border-right:1px solid var(--line);border-bottom:1px solid var(--line);
  padding:26px 28px;color:var(--ink);font-weight:600;font-size:16px;line-height:1.75;
}
.founder .tag,.contact-card .tag{font-family:'Poppins';font-weight:700;font-size:12px;letter-spacing:.2em;color:var(--orange);text-transform:uppercase}
.founder p{margin-top:10px}
.contact-card{background:#FFFFFF;color:var(--ink);padding:40px 36px;display:grid;gap:18px;border:1px solid var(--line);border-top:4px solid var(--orange)}
.contact-card h3{font-size:22px}
.contact-card > p{font-size:14px;color:var(--ink-2)}
.contact-card form{display:grid;gap:12px}
.contact-card label{font-size:12px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-2);font-family:'Poppins'}
.contact-card input,.contact-card textarea{
  width:100%;background:var(--paper);border:1px solid var(--line);
  color:var(--ink);padding:12px 14px;font:inherit;font-size:14.5px;
}
.contact-card input:focus-visible,.contact-card textarea:focus-visible{outline:2px solid var(--orange);outline-offset:-1px}
.contact-card textarea{min-height:110px;resize:vertical}
.form-ok{color:#2E7D32;font-size:14px;display:none}
.contact-card .mail{font-size:13.5px;color:var(--ink-2)}
.contact-card .mail a{color:var(--ink);border-bottom:1px solid var(--line)}
@media (max-width:900px){.company-grid{grid-template-columns:1fr;gap:48px}}

/* footer */
footer{background:var(--paper);color:var(--ink-2);border-top:1px solid var(--line)}
.foot-in{padding:56px 0;display:flex;flex-wrap:wrap;align-items:center;gap:20px;justify-content:space-between}
.foot-brand{display:flex;align-items:center;gap:14px}
.foot-brand svg{height:30px;width:auto}
.foot-brand .tg{font-family:'Poppins';font-weight:600;color:var(--ink);font-size:14px}
footer small{font-size:12.5px}